COMING UP NEXT:
You’ve found prospects, cultivated them with the right content and stayed connected over time. But the only reason to do all of this is to convert them into customers. You also want to motivate existing customers to buy more often and sooner.
In this chapter we will discuss closing the deal, how to accelerate the process and how to get a bigger share of the pie.
Topics that will be covered include:
- Demand generation
- Sales enablement
- Multivariate testing